ManpowerGroup France

Viva Technology 2023

The New Human Age is Talent + Tech!

Activity

Creator of solutions for employment

Company size

25,000 employees worldwide

Website

manpowergroup.com

Context

The challenge

To enhance the attractiveness and visibility of ManpowerGroup France and its brands Manpower, Experis, and Talent Solutions during the annual Viva Technology conference in Paris, a key event dedicated to technological innovation and startups since 2016.

Create a visual universe for each brand and dress the ManpowerGroup France stand.
Communicate on social networks and in the press.
Promote the ManpowerGroup France “Startup Challenge.”
Create presentations projected at the ManpowerGroup France stand.
Design the welcome screens for the apps.

A smart and furious agency

Creative and Thinking solutions

Agility and responsiveness to support the ManpowerGroup France teams in the realization of the Viva Technology 2023 project.

Creation of a harmonious stand in the group’s colors and those of its brands.
Creation of teasers: invitation, video, and thumbnails.
Development of a social media kit dedicated to the event.
Conception of an advertisement for Les Echos.
Production of communication materials and presentation of the event.
Creation of application welcome visuals.

The Creative&Thinking team delivers quality work, responsiveness, and sound advice for our projects. With Emilie, it’s also about respecting guidelines (she’s even more rigorous than me!) and producing beautiful results. And let’s not forget the essentials: the smiles and good vibes shared at every meeting with Alexandra and Emilie. Here’s to new creative adventures in 2024!

Corinne MAO, Direction Marketing, Communication & Influence • ManpowerGroup France

Deliverables